Applimation Informia Continues Significant Growth and Industry Acceptance

Data Management Solution for enterprise applications sees significant sales growth, new releases, and continued customer success.

New York, NY - January 24, 2007 - Applimation, Inc., the leading provider of application and information lifecycle management solutions, announced today that its Informia Data Management solution for enterprise applications ended 2006 with a record year, achieving over sixty percent sales growth thanks to key customer wins and successes as well as strong strategic partnerships, continued industry acceptance, and innovation.

"Applimation ended 2006 with our strongest results yet from our Informia Data Archiving and Subsetting solution," said Bob Markese, CEO of Applimation. "We are incredibly pleased by not only the strong sales of the solution but also by the acceptance it continues to gain in many circles. Our clients are using Informia to not only archive data to improve operational efficiencies but to aid key compliance initiatives."

With Applimation's continued growth, development teams have been hard at work on new features and functionality, including the release of MetaStudio for 3rd party and custom software archiving as well as an enterprise solution providing multi-database support for Oracle, SQL Server, and DB2. Applimation has seen a large number of customer wins including Bechtel Corporation, Aetna, Ernst & Young, Level 3 Communications, Jostens and Hanover Compressor. Additionally, Informia continues to show strong growth in the European market with key customer wins including Ingersoll Rand, British Telecom, Vodafone, Casema, Veolia Water France and Securitas.

Another component to the continued success of Applimation Informia has been the key relationships Applimation has established with several partners including EDS and CSC. Applimation's strong relationship with Oracle Corporation has provided a high level of acceptance among Oracle customers, making Informia the leading solution for Oracle customers looking for a complete data management solution.

"Applimation is uniquely positioned to provide a complete data archiving and subsetting solution not only for all applications across the Oracle Suite including Oracle, Peoplesoft, and Siebel but also to custom and 3rd party applications via our MetaStudio solution. The payoff on our efforts has been truly rewarding and we look forward to continuing to serve our customers with the best solution for their needs," added Markese.

About Applimation

Applimation, Inc. is the leading provider of application and information lifecycle management solutions with more than 300 customers worldwide. The Applimation Lifecycle Management portfolio includes Applimation Informia™, a comprehensive solution for managing the impact of data growth, and Applimation Integra™, a continuous monitoring and documentation solution for managing changes that occur throughout the application lifecycle. For more information, please visit www.applimation.com.

Press Contact:
marketing@applimation.com