Applimation Reports Record Second Quarter Revenue

Reports Year-Over-Year Revenue Growth Over 70%

Chicago, IL – July 21, 2008 – Applimation, Inc., the leading provider of enterprise data management solutions for packaged and custom applications, today reports record revenue for Q2 2008.

Applimation also reports first half 2008 data management product revenue growth of 72 percent and new bookings for the same period at 59 percent. The strong revenue growth during this period was attributed in part to the recent Gamma acquisition which expanded Applimation’s application coverage to include SAP.  Experiencing immediate revenue contributions from SAP application customers, the company was able to maintain a balanced performance from Oracle, SAP, PeopleSoft and custom application customers.

Applimation’s global customer footprint expanded with new sales from leading companies such as AT&T, Blue Cross Blue Shield Florida, The Hartford, Teva Pharmaceuticals USA, Broadridge Financial Services, T-Mobile, Reynolds Foil, Supervalu, Butler Manufacturing, S&C Electric Company, MPM Silicones, Phonak, Province of Nova Scotia, Gulfstream Aerospace, National Gypsum, Yale University, Almarai, Essilor International SA, Telenor ASA and Belron.  A valuable contribution to the expanded customer base came from channel partners and system integrators including CSC, Intelligroup, Infosys and EDB Business Partners.

 “Our continued financial growth in the market place proves that even during these slow economic times, there is still a healthy demand for our products.” said Bob Markese, CEO, Applimation, “As we continue further development of our products and services, we plan to maintain this momentum in the second half of 2008.”

At the core of Applimation’s success is their comprehensive data management suite. With the growing demand for an end-to-end solution, Applimation will release a data archiving solution for SAP application users in the third quarter. This solution will specifically address the need for increased production database performance and at the same time it will enable SAP application users to meet long term data retention and regulatory compliance requirements.  Data archiving for SAP product revenues are anticipated in 2008.  Applimation also anticipates additional contributions from its partners with plans to expand their VAR channel globally. 

About Applimation

Applimation is the leading independent provider of enterprise data management solutions for packaged and custom applications across multiple database platforms. The Applimation Enterprise Data Management Suite enables organizations to manage the growth of structured and unstructured data to achieve Information Lifecycle Management objectives, improve operational efficiency, reduce total cost of ownership and meet compliance requirements. For more information, visit www.applimation.com.

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