Applimation Moves Ranks and Becomes an OAUG Four-Star Partner

CHICAGO – June 20th, 2007 - Applimation, Inc., the leading provider of enterprise data management solutions for packaged and custom applications, announced today that they achieved Four-Star Partner status with the Oracle Applications Users Group (OAUG), the world’s largest knowledgebase for Oracle Application users.

Said Bob Markese, CEO of Applimation, “We are convinced that a strong relationship with OAUG is vitally important in further educating the Oracle Applications user community on enterprise data management best practices. Achieving the OAUG Four-Star Partner status will enable Applimation to effectively reach OAUG members to provide them with the resources required to enhance their productivity, maximize their investment and influence the quality, usability and support of Oracle Applications that OAUG promises through their mission statement.”

The OAUG Star Partner Program provides OAUG Associate members with an active, integrated way to participate in the OAUG community. Oracle E-Business Suite, Oracle Retail, PeopleSoft, Siebel Oracle Communications and other acquired Oracle Applications users benefit from easy access to a knowledgebase of solutions provided through the OAUG Star Partner Program.

“We welcome Applimation into the OAUG community as a Four-Star Partner,” said Steven Hughes, executive director of the OAUG. “Applimation’s commitment to providing our users with the tools required to enhance their experience with the growing family of Oracle complements OAUG's own efforts to provide new educational and networking opportunities within the community.”

About Applimation

Applimation, Inc. (www.applimation.com) is the leading provider of application and information management solutions. Applimation has bridged the gap between information and application management to create a unique approach called Applimation Lifecycle Management. The Applimation Lifecycle Management portfolio includes Applimation Informia, a comprehensive solution for managing the impact of data growth throughout the application lifecycle and Applimation Integra, a continuous monitoring solution that delivers visibility and control over the changes that occur throughout the application lifecycle. Since 1998, Applimation has amassed more than 225 customers ranging from large multi-national corporations to mid-sized and smaller companies. Headquartered in New York, NY, Applimation has offices throughout North America and Europe.

About Oracle Applications User Group (OAUG)

The Oracle Applications Users Group (OAUG) is a global association that provides Oracle users the advocacy, knowledge, education, communication and networking tools required to enhance their careers and maximize their investment in Oracle Applications. Formed in 1990, the OAUG is one of the software industry's most successful user groups, and speaks with one voice for Oracle Applications customers.

For more information, visit the Web site at www.oaug.org.

Press Contact:
marketing@applimation.com